Philosophy

"Never invest in any company before you've done the homework on the company's earnings prospects, financial condition, competitive position, plans for expansion, and so forth.""You are neither right nor wrong because the crowd disagrees with you"! "You are right because your data and reasoning are right. In the world of securities, courage becomes the supreme virtue after adequate knowledge and a tested judgment are at hand." "It's not how much money you make, but how much money you keep, how hard it works for you, and how many generations you keep it for."

3CC's commitment to create lasting impact means that we work differently, tenacious in our desire to unearth the value and growth fundamentals that drive businesses and markets over the long term. 3CC focuses on the concept of an intrinsic value that is justified by a firm's assets, earnings, dividends, and financial strength. It would be difficult for investors to "beat the market," that is, to find stocks that will do much better than the overall long-term market average. Stocks that will do better than average over the long term are those with greater growth, but the difficulty is finding those in advance! The growth risk is accentuated by the psychology of the stock market, where the "tides of pessimism and euphoria which sweep the market" could mislead investors into overvaluing or undervaluing a stock. 3CC view themselves as the owners of a business, with the goal of buying a sound and expanding business at a rational price, regardless of what the stock market might say. 3CC also look at a company's potential for growth and invest in markets that are yet to emerge into the limelight and does not believe that investors can predict actual growth rates, and is skeptical of analysts' earnings estimates.